Find out why it is important to track which visitors come
Tracking your campaigns is essential, so it’s important to track which visitors are coming to your website from your newsletter. […]
Email Marketing
email marketing strategy
Email Marketing
Email Marketing Secrets for Fashion Retail
It is no secret that fashion retail differs significantly from other e-commerce industries. Successful sales in the fashion segment largely
Email Marketing
Email Marketing Best Practices in 2024
Today, email marketing is one of the most effective tools for increasing sales in the e-commerce sector. Every retailer realizes
Email Marketing
12 Most Famous Email Marketing Myths
Email marketing is surrounded by so many myths that an internet marketer has to wade through them like a jungle.
Email Marketing
How to Launch Trigger Emails and Start Making Profits
In any business, the hardest thing is to take the first step. Launching trigger mailings for those who have never
Email Marketing
Email Marketing for Millennials: How to Win the Attention of Generation Y
The myths and hype around millennials are gradually dying down, but marketers are still looking for an answer to the
Email Marketing
Three Email Marketing Strategies for Ecommerce: Increase Profits and Loyalty
Most types of mailings that have been working for years are losing their relevance. Clients get used to receiving similar
Email Marketing
Domain Reputation in Email Marketing: What It Consists of
If your email ends up in spam, it is a serious reason to work on your mistakes. It is important
Email Marketing
Double Opt-In vs. Single Opt-In: Choosing an Email Marketing Strategy
Surprisingly, today many Russian online stores either do not use the email marketing channel at all, or limit themselves to
Email Marketing
How to Plan Email Newsletters: What’s Important for Email Success
Strategy and tactics are connected like Yin and Yang, their importance for effective Internet marketing is difficult to overestimate. And
Email Marketing
Segmentation of the email newsletter base: from data collection to results
Personalization has revolutionized e-commerce and changed online stores beyond recognition. This is especially true for email marketing, where only those
Email Marketing
How to Create a Personalized Email Newsletter
Customers leave a lot of “traces” of their stay on the site and in the newsletters of the online store.