The guest of this year’s first Cafe and Marketing was Lucie Petráková, Marketing Director of Železná koule . Lucie introduced us to the project of this unique online and offline gym and we also talked about target groups and the involvement of the crowdfunding. Therefore, campaign on Hithit, in which almost seven million crowns were raised .
What else did they talk about?
Tips and interesting facts about the campaign that became ivory coast phone number data the second most successful in Hithit history (right after DVTV).
When was the decision made to involve Hithit. Therefore, how does Lucie evaluate the crowdfunding campaign, and what does it have to do with opening a new e-shop?
Use the up/down arrows to increase or decrease the volume level
You can download the podcast here .
Check out past podcast episodes here .
Podcast links
Coffee and marketing
Iron ball
Listen to the podcast and subscribe to the 7 benefits of email marketing for companies channel on iTunes
You can find our iTunes channel here , we would be happy if you subscribed.
You can also find us on Spotify
If you want to listen to the podcast using Spotify. Therefore, you can do so here .
Watch the video with Lucia
Not only hearing the guest is not enough for you. Therefore, but you also want to see him? Check out the stream recording. Thank you for your support and we look forward to seeing you in the next episode.
View Coffee and Marketing
Share:
Lucie Liptakova
Lucie feels at home in marketing, loves learning new things and exploring the world. Most of the time you can find her with a cup of coffee in a cafe with her dog or with a book in her hand wandering around Prague.
More posts
How to incorporate artificial intelligence into copywriting
Artificial intelligence is changing the world, and you’d be hard-pressed to find someone in marketing today who at least…
How to do PPC copywriting that will boost conversions and increase return on investment
Copywriting is a key part of any successful campaign. However, PPC copywriting is not just about writing texts…
How to increase email deliverability
In an ideal world, you would send an email to all your potential customers and they would receive it in their main,…