What “business pains” can be neutralized What business goals with the help of Zen? These are:
weak brand recognition, lack of trust in the . A brand, as well as a small number of reviews on the Internet or even the presence of negative ones.
According to statistics , 98% of consumers . A read reviews before making a purchase decision, and 41% use 3 or more review sites. If users see a Zen channel with expert articles and good subscriber activity on the search results page, you will be trusted more;
difficult SEO promotion.
A “pumped up” channel will help you get to the top for information queries. An example from Completo (we also run a channel ):
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low results for low-frequency queries.
After all, B2B companies have competition even for the pool of low-frequency queries, which complicates the “fight” for the top lines of search engine results.
Zen is a solution for almost any business
Who is Zen suitable for?
Experience shows that australia physiotherapist email lists any business, if its niche is not related to alcohol, smoking, drugs and weapons, because these topics are strictly prohibited on the resource.
There are many promotion options on the site, in addition to the classic channel management, but it all depends on whether to pursue several goals at once or choose one vector.
Let’s say you can run a company blog for current clients to increase the average bill and the number of sales, or try to find new ones , expand your audience, and these are far from all the options.
The most important thing is to define the importance of instagram’s role goals, set a vector and think through a strategy.
Advantages of Zen for B2B
By starting a channel on Zen, you can:
- show content directly to the relevant audience , start active interaction with it and collect personal data for other activities (legally, Yandex Forms are allowed on the site);
- increase brand demand ;
- improve behavioral factors on the united kingdom data site and “pump up” SEO ;
- work with audience loyalty and improve brand reputation.
But how to do this and with what tools?
Content for relevant audiences
As already noted, if you teach the algorithm to show content to the target audience of a business, you will be able to collect a pool of subscribers who are active in the form of likes and comments, and also warm them up to the level of potential buyers: when the need for a product/service arises, they will not look for an alternative in the form of competitors, because they already trust the company.