Are joining Fast Content and Real Time Marketing, or in other words, creating content in real time taking advantage of a relevant event to gain notoriety and virality on the networks.
4. Influencer marketing
Influencer marketing stimulates engagement on social mediaInfluencer marketing is one of the areas with the most potential when it comes to increasing engagement on social media, especially dentist database on Instagram. We can see this reflected in the data, as according to a report by Influencer Marketing Hub “67% of marketing and communications professionals work with influencers to promote content” and “companies earn $5.20 for every $1 spent on influencer marketing.”
The key is to choose an influencer who truly represents your company and is committed to their community.
Some of the advantages of influencer marketing are
Positive messages from the brand or company increase.
Generating conversation on the social network about the brand’s products or services.
Increase traffic to the company’s how to simplify your b2b company’s processes website or landing pages.
Influencers are followed mostly by millennials, who have a high purchasing power and are very consumerist.
Most campaigns achieve a positive ROI.
Increased brand reputation and prestige.
We advise you not to impose a “speech” on the influencer you are going to work with, since they are the ones who know their audience best, and they know what to say to them and how to address them, so it is good to give them some guidelines on how you want to communicate, but let them adapt it to their personal tone, this way you will get better results.
5. Choose the days and times with the highest audience.
The best time to post on social media depends on three factors:
The social network : each one has different characteristics, which is why they also have their own publication frequency.
The sector : although your followers connect more at yeezys shoes a specific time, the sector in which you operate has great relevance when it comes to posting. For example, if your company is a restaurant, it does not make sense to post at 4:00 p.m. (even if that is your peak time), since you would not stimulate the desire for your public to go to your business to eat.
Your target audience : As we have told you before, it is vital to know your buyer persona to know what content they consume, at what time and what interests them most.