The 728×90 size turned out to be the most frequently used ad size and the focus on prices and discounts is obvious:
advertising strategies – prices and discounts
you have the final say on your advertising strategies!
The principles your competitors use for their display advertising don’t contain the absolute truth that you should follow, but a closer look at your competitors’ ad strategies will certainly help clarify things in terms of how to adjust or not adjust your campaigns.
We’d love to hear about your experience with display campaigns, and in particular, about the competitive analysis stage.
Have you used best practices from others?
Is it common practice for you to analyze your competitors’ campaigns before launching your own?every marketer knows that in times of abundant information, the main challenge of any digital marketing action – web or social media posts, email marketing campaigns – is to encourage the target audience to participate and react to the content we offer them.
How to use emojis – digital universe infographic
74% of people say they feel inundated with emails.
Add to this the 11,250 ads that each internet user sees per month.
What a mess!
And we still want our marketing campaigns to stand out.
Well, we need to find ways to get customers to interact with our content.
Humanization is always a good idea
studies show that 45% of consumers prefer brands “that don’t take themselves too seriously.”
consumers feel more comfortable and closer to brands that project a colloquial image and show empathy, thereby gaining credibility and trust.
When it comes to making the final purchasing australia phone number list decision, they believe that this is what can differentiate them from the competition.
Following this belief, many companies seek methods to humanize their brands.
In the digital world, one of the most powerful tools for connecting with colleagues, clients and partners is written communication.
Surely, at some point you have lacked words to express yourself with non-verbal language in written communications.
This is where emojis come in, supporting conversations visually and emotionally.
Originally created by the japanese communications company ntt docomo in the late 1990s, emojis have since gained great popularity in interpersonal communication.
But did you know that as a marketer you can take advantage of emojis to convey your commercial messages?
An emoji is not simply a visual symbol.
Do you remember the phrase “a picture is worth a thousand words”?
Emojis help convey the tone of your message, emotions, and influence the reader’s senses so that they perceive your message more accurately and effectively.
To add warmth and closeness to your audience, consider you can use this platform if you want to use only using emojis.
The truth is that emojis are also a good solution to improve interaction with commercial mailings, serps, as well as advertising vietnam data and social media posts.
Do you want to see how?
Join me in this article and I will show you real examples.
Why should we consider using emojis to increase ctr?
One of the key metrics for measuring the success of digital marketing efforts is the ctr (click-through rate).