Here we analyze facebook ads performance data across different industries:
how to use emojis – facebook ctr data
it is more than notable that we see that the legal sector, the retail sector and the clothing sector obtain the best ctr rates (1.61%, 1.59% and 1.24%, respectively) while the lowest are those of industry and job training posts (0.47%).
Now that you have the data for your goals, you can start adding emojis to your social media posts.
the business management software, which used a flag emoji in the title.
This small change resulted in an impressive statistic: the ctr of the title with emoji was 241% higher.
How to use emojis – scoro with flag
a recent study by the daily mail looked at the top 100 posts “with emojis” and “without emojis” on facebook.
In total, 28 of them were from the daily mail and of those, 21 had at least 1 emoji.
Furthermore, the analysis of 50 of their posts “with emoji” and another 50 “without emoji” found that the former had a 2.5% better engagement rate.
How to use emojis – daily mail
what about emojis on twitter?
On this social network, emojis are canada phone number list gaining more and more popularity as well and you can now search for tweets or people with emojis .
How to use emojis – twitter
now a question arises.
How should we use emojis on social media to get the most out of them?
Piliapp aggregates and displays the most used emojis according to thematic groups, to find the most relevant ones from all the diversity in a quick way.
From this site you can easily copy and insert different emojis into your facebook or twitter posts .
The latest data from facebook tells us that these are the most popular emojis:
top emojis on facebook and messenger
how to use emojis – top emojis facebook and messenger
if we talk specifically about emojis in regional format, these are the most used in different countries.
Top emojis by country
how to use emojis – top emojis by country
check out this example of how to use emojis you can use this platform if you want to use only in tweets.
Carrefour spain places the most relevant emojis before each important phrase to highlight each one and to improve visibility.
How to use emojis – carrefour spain
additionally, emojis serve to underline the call to action in your post.
Semrush leverages the pointing hand emoji (which is among the top 10 emojis mentioned above for increasing ctr) to highlight vietnam data the invitation to leave comments on the tweet .
How to use emojis – semrush comments
it is impossible to imagine a social media world without emojis.