Google Business is a free tool that the world’s leading internet search engine has made available to us to help us position our website in the best possible way.
Thanks to it, any business or company can track customer satisfaction through the star rating system and reviews that their clients and users place on Google about their experience with them.
But that’s not all it can do for you and your company. How much do you know about Google My Business? We invite you to continue reading.
How to position your business with Google My Business?
Google My Business As we mentioned before, Google My Business works to position your business and/or company on the Internet. This means that, through a search engine optimization strategy, your company will appear in the first results when users enter words that are related to the service you offer.
Below we leave you 5 facts that you should take into account regarding Google my Business.
5 tips for using Google My Business and positioning my company
1. Helps to locate you easily
This platform allows people to access the geographic senegal phone number list location of your company, while offering contact information, customer reviews, and ratings, so they can get an idea of the quality of your products or services.
2. Optimize local SEO
My Business has a system that improves the visibility of your company, using your physical location and that of the user, but just as it shows you, it shows other businesses that are around you, and those related to your field. For this reason, it is extremely important to manage this tool very well, to appear in the top positions.
3. Facilitates the approach to users
One of the benefits offered by Google My Business is that users who make searches related to your business, or if it is located near you, will be able to see a real environment and get directions on how to get there, thus facilitating the rapprochement between them and your company.
4. Management, organization and automation
In addition to being able to multitask and facilitate contact between how to use emojis to increase ctr the company and customers, GMB allows you to perform a series of tasks that will facilitate communication with customers and prospects, since you can add all kinds of data, such as your opening hours and on which special dates you will not be available, and you can do so well in advance. In addition to this, you can connect directly with users, manage your data and obtain personalized statistics according to your interests.
5. It helps you optimize your smart campaigns
Google My Business According to the Google My Business help portal , with this tool you can obtain information on how many users have contacted you or called you at the phone number you have placed in your listing and that appears published in the search engine, with this you can make smart campaigns and track their performance.
You can read: Are SEO and SEM the same? Differences and how they increase web traffic
How to create a Google My Business account?
It’s very easy! The first thing you need to do is go to Google My Business and create an account. If you already have a Google email account, you just need to log in. Next, you’ll need to fill in some details about your business.
You will be asked to select the type of business your business shopping data corresponds to, whether it is an online store (website), local (if customers can go to your business) and/or service-based (your business visits customers).
You will also need to add your website, enter your business category and address.
How does Google My Business help a digital marketing strategy?
It’s easy to understand how Google My Business helps your digital marketing efforts. It’s important to keep in mind that the Internet is the most practical and easy way to make yourself felt in the business world.
The phrase “if it’s not on the Internet, it doesn’t exist” has become popular these days, and it’s understandable, because in the world we live in today, we turn to Internet search engines to find everything we need, to do paperwork, and much more.