Focus on promoting sales and offers with a specific expiration date . This will create urgency and keep people coming back for more.
To make your audience read your emails and take subsequent actions, you can add a sense of urgency. This way, they will feel that if they do not act at that moment, they are missing out on an opportunity that will never c whatsapp data ome back . These are incentives that will undoubtedly improve your conversions. Go ahead and try them out.
For example, you can tell your Subscribers that there is a limited stock of products on sale or that only the first 10 to buy them will get them at that price – they won’t be able to resist!
Segment your audience
Try to segment your audience using the information you know about them, such as their interests or their purchase history. Based on characteristics they have in common , group them together and generate messages that specifically respond to their needs .
Keep in mind that the level of commitment of people with your brand is much higher during the first 60 days , then there is usually a huge drop, therefore, it is important to implement segmented Campaigns that increase the interest of your Subscribers day by day.
If you don’t, many people will simply stop opening your emails instead of unsubscribing, and you’ll have an inactive customer base. Why send emails to people who won’t open them? Better segment your audience beforehand, you’ll save time, effort and money.
Customize and automate your campaigns
Mass mailings? Yes, but always personalized . Target your emails specifically to each subscriber , this way you will make each one of them feel valued and supported during the purchasing process.
You can add your Subscribers’
A name in both the Subject and the body of the Email . This way, you will avoid those turkey data impersonal messages that make subscribers feel like they are on the wrong List communicating with the wrong Brand.
Personalization goes hand in hand with automation, did you know? Email Automation is the perfect tool as it allows you to schedule your emails to be sent automatically after certain predetermined criteria are met . For example, every time a user subscribes to your Newsletter or on your clients’ birthday.
By the way, it is also essential for all eCommerce to have a tool that all what are the trends for catering in 2024? ows you to send Transactional Emails . Have you heard of them? They are those that are sent after the user has visited a certain section of your Website or has been viewing a specific product. They are the result of the interaction between the consumer and a page or application .
Pure mathematics
The infallible equation to optimize your Campaigns is very simple. The more you segment your lists and the more personalized each email is, the higher your conversion rate will be. If you add to this the power of Email Automation, it will be even better. It’s as simple as that, combine the three functionalities and boost your results to the maximum!
Don’t you have a Doppler account yet to put all these techniques into practice? Create one for free, with no sending limit now.